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How to Create a Downloadable Product

If you want to offer a product where customers gain access to information after their purchase (such as a white paper, guide, video link, or other digital content), you’ll need to create it as a Downloadable product.

Check Marketplace Compatibility

Note: Not all marketplaces support downloadable products. If you don’t see this option available, reach out to your marketplace provider to inquire about enabling this feature.

Setting Up Your Downloadable Product

  1. Navigate to the Product Page:
    • Scroll down to the Product Type section.
  2. Select Virtual & Downloadable:
    • You’ll see checkboxes for Virtual and Downloadable.
    • Most downloadable products are also virtual (meaning nothing is physically shipped). If this applies, check both options.
  3. Upload Your Downloadable File:
    • Once you select Downloadable, an upload section will appear.
    • Click the Upload (Up Arrow) button to add your file.
    • Important: Only PDF files are valid for downloadable products.
  4. Naming Your Downloadable File:
    • After uploading, name the file. This is the name customers will see when they download it after purchase.
  5. Set Download Expiry (Optional):
    • By default, downloads do not expire. However, you can set limits on the number of downloads or expiration dates if needed.

How Customers Access Their Download

  • As soon as the customer completes their purchase, a download link appears on their order confirmation page.
  • If they created an account, they can also find the file in:
    • The Orders tab.
    • The Downloads tab in their customer account.

Linking to Additional Resources

If you want customers to access an external link (e.g., a hidden YouTube video) after purchase, be sure to include the correct link inside the PDF file they download.

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