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Add a Lead-Only Product

Please note, Lead-Only product types are not available on our statewide marketplaces which include: California Shop Small, Shop Iowa, Shop North Dakota, Made in Nevada and Shop Wyoming.

What is a Lead-Only Product?

A lead-only (or inquiry-only) product is where you remove the e-commerce functionality of the product so the customer cannot checkout with that item.

Example: This bakery can make several different designs of birthday cakes, depending on the theme of the birthday party. Rather than pricing out an individual birthday cake that is set in 3 flavors and two sizes, the bakery is able to receive an inquiry from the customer about their particular needs. This way the customer can browse through all of the bakery’s creative cakes from the past, and request one of those in their own size and flavors, or see that they have the capability to create a cake of their dreams that hasn’t yet been done.

Previous cake designs to highlight past work or capabilities

These products will remove the “Add to Cart” button and only show the show the “Send an Inquiry” button, allowing a customer to contact you about a specific product.

Inquiry form that the customer submits regarding their particular request
Example email inquiry from a real customer.
You’ll receive a notification each time someone writes you about this specific offering.

Businesses often use an inquiry-only product when they’re looking to show their capabilities without committing to an exact price like you would with an e-commerce offering. Other types of inquiries we’ve seen:
– Business Services: Marketing, Web Design, HR, and more.
– Photography Services: Newborn Packages, Family Photography, Headshots, etc.
– Home Services: Carpet Cleaning, Home Repair, Decorating, etc.

It is super easy to add a Lead Generation product.

Complete all of the same steps you would with as a Simple Product, but just DO NOT ADD A PRICE in the price section. This will automatically convert it to a Lead Generation product.

All the main fields are still completed to give detailed information about what you offer and help with SEO search. Title, Short Description, Description, Main Image, Gallery Images, Category, but NOT Price. This is blank.

You also do not need to worry about taxes, inventory, virtual/downloadable, etc. as there’s no transaction that will take place for this product type.

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